2010 LA Auto Show: The Good, The Bad, The WTF
Mazda Shinari Concept
I had hoped to get this post out last week, but for those that followed my adventures at the LA Auto Show, I was running on four hours of sleep and many cans of Monster Energy drinks. Hence why this post is coming to you a little bit late.
The LA Auto Show is the kick off to the auto show season. Some say it sets the tone for the following auto shows. This year held a ton of promise as the auto industry gets back on to its feet and companies start churning out new product.
Infiniti Essence Concept
Highlights of the show ranged from Mazda Shinari concept car to new Ford Focus sedan and hatchback. Heck I was even excited to see the new Nissan Quest minivan. Yes, you read that correctly. I was excited to see a new minivan. Hey, in my defense, the teaser shots they leaked out were quite compelling, and I was not let down. The new Quest is quite stunning in my opinion. It was a pleasant surprise to see the Infiniti Essence concept that made its debut a while back. The car is as stunning now as it was when it made its debut.
I was also looking forward to finally seeing the new Dodge Charger in person. Sitting in the new Charger and feeling the materials, I was pleasantly surprised. While not all is fixed, this is a huge leap in the right direction. I look forward to getting to spend more time with that vehicle along with the rest of the revamped Dodge, Chrysler and Jeep line-up.
2011 Dodge Charger
2011 Toyota Corolla
The bad ranged from the “refreshed” Toyota Corolla to the “OMG they built that thing,” Nissan Murano CrossCabriolet. The Toyota Corolla is more of a shock and awe. The fact that you can now only get it with a four speed automatic or five speed manual blows my mind. Let me repeat that, four speed automatic. You know, like from the 90′s and early 2000′s. This calls for a “lets party like it’s 1999″ statement. Just shameful. Oh and they dropped the more powerful of the two engines. I’d be remiss if I forgot to mention the fact that you can no longer get leather on any Corolla.
2011 Nissan Murano CrossCabriolet
Moving along the bad portion of our trip down LA Auto Show lane we reach the “OMG they built that thing” section. We have heard rumors for years about a convertible Nissan Murano. Many outlets have comissioned drawings based upon insider knowledge. Well the time has finally come and Nissan took the sheet off the duckling. Is it ugly? Well, based on the gasp from the crowd, I am not entirely sure. I think the gasp from the crowd was a combination of, again, “OMG they built that thing,” and also a sticker shock when the price was announced at $46,390. I’m sorry, did you just have a slight heart attack? Because I am pretty sure the press at the Nissan press conference did as well. It was made slightly better when I learned later from a PR rep that the price is for the one trim model, which is a LE trim. This will come fully loaded with pretty much no options. Still, that is a pretty penny for this odd duckling.
Overall I would say the tone for the show was upbeat. The industry is clearly fighting to make its way back. Without question a nice foothold has been given, with sales up and profits finally being made, things are looking a little brighter. Here’s looking forward to seeing what is unveiled in Detroit in January.
