It is true! The first 2011 Buick Regal’s are hitting dealerships now and the first one sold this past weekend. The car was sold in Elgin, IL by Woody Buick GMC dealership to 44 year old CEO at a manufacturing company. He traded in an 2007 Saturn Outlook while also considering a Toyota Camry and Audi A4 before purchasing the new Regal.
The new owner stated “The Regal is a superb car to drive on the road, with more of a European feel than any other car we looked at,” said the new owner. “My 15 year-old daughter has already said she wants to take the car to college with her in a few years.”
GM had this to say about the first sale, “We are encouraged to see that the first Regal was sold within 24 hours of hitting the dealership lot,” said Roger McCormack, director of marketing for Buick. “The Regal is the next chapter in Buick’s modern transformation and will continue attracting new buyers to the brand.”
I personally think the Regal stands a good chance at luring more buyers at a lower age range into the Buick showrooms. Time will tell but everyone that has driven one so far walks away throughly impressed.